Merino Wool

A collection of gear guaranteed to keep you dry and warm in all conditions


 Merino Wool Face Mask  

Sewn In USA


 Merino Wool Ski Sock 

 Sewn In USA

The merino collection to withstand the toughest elements that come your way. Prival’s merino collection is made in the USA.


Zero Waste Packaging Initiative

At retail stores Prival socks come with 100% reusable packaging. Each are contained in a koozie drink holder, attached to an eye wear retainer to hang your sunglass, all tied in with a Prival #2 pencil.