Merino Wool

A collection of gear guaranteed to keep you dry and warm in all conditions

Prival-Hinged-Merino-Balaclava-Face-Mask-2

 Merino Wool Face Mask  

Sewn In USA

Prival-Macrosmatic-Merino-Wool-Ski-Socks

 Merino Wool Ski Sock 

 Sewn In USA

The merino collection to withstand the toughest elements that come your way. Prival’s merino collection is made in the USA.

Prival-Reusable-Packaging-Compressed

Zero Waste Packaging Initiative

At retail stores Prival socks come with 100% reusable packaging. Each are contained in a koozie drink holder, attached to an eye wear retainer to hang your sunglass, all tied in with a Prival #2 pencil.